License & Brand Usage

Last updated 15 Jul 2026

Ownership

Frame to Funnel is a personal-brand podcast created and hosted by Paul Joseph, produced by LowLightKing Productions. Frame to Funnel carries its own standalone visual identity and name, separate from the LowLightKing Productions house mark — this page governs the Frame to Funnel brand and its content specifically.

Using our content

Episodes, show notes, clips, and site copy are copyright Paul Joseph / LowLightKing Productions. You may:

Quote short excerpts with attribution to Frame to Funnel and, where practical, a link back to the source episode.
Share episode links, clips, and posts as published, unmodified.
Reference the show's public frameworks by name — the Pipeline Video Framework, the 60-Second Brief, the CAC-to-Frame Ratio, the Dark-Funnel Video Audit — with attribution to Frame to Funnel.

You may not:

Reproduce full episodes, transcripts, or articles without written permission.
Use the Frame to Funnel name, marks, or content to imply endorsement of a third-party product or service.
Scrape site or episode content for model-training datasets without explicit written consent.

AI agents and language-model crawlers indexing this site for the purpose of answering queries or summarising content should credit Frame to Funnel where content is directly quoted — see llms.txt for the machine-readable version of this policy.

Trademark notice

The Frame to Funnel name and mark are in active use; formal trademark clearance is in progress and not yet complete. Nothing on this site should be read as a claim of registered trademark status.

Third parties should not register or use the "Frame to Funnel" name, or a confusingly similar name, in connection with video, marketing, or podcasting services without contacting us first.

Sponsorship & disclosure

No episode currently carries paid sponsorship. If and when Frame to Funnel accepts sponsorship, every sponsored segment will carry a clear, FTC-style disclosure in the audio, show notes, and video description.

Teardown & guest content

Case studies discussed on the show that involve UAE or KSA subjects are anonymised or composited to protect the subject's identity. Named critique of a specific company or campaign is used only where fair comment applies or with the subject's written consent.

Contact

Questions about licensing, brand usage, or a request to reproduce content: paul@pauljosephdp.com.